Start up or scale up
Is there anything more exciting and challenging than bringing a new product or service to market? With so many calls on your time, resources and money, it is important to ensure that you do not neglect the protection of your intellectual property.
Your innovation and creativity will be the very bedrock of your unique selling point and, without adequate protection, you may find other (bigger, stronger, better-financed) companies attempt to steal your ideas and customers.
We take a very hands-on approach with start-up clients. We provide tailored guidance on the relevant types of intellectual property that can provide protection and advise on how to build business value through your IP portfolio.
If you have developed a new product, a software app or service, we can help you identify any aspects that can and should be patented. We ensure that your patent applications are robust and thorough, and so ensure that your assets are properly protected. Patent rights can be a tricky area, and the rights of ownership are often blurred in the case of a start-up or spin-out, so it is important that you have IP advisors with the right legal knowledge and processes behind you as you grow and scale up.
If you are developing a brand, you need to be sure that you do not infringe any earlier rights which have been registered by others. Ideally, you also need to select a brand that you can protect by means of your own trade mark registration. You will need to decide what to register and where. The options - which include words, logos, colours, slogans, sounds and shapes – will vary depending on which countries you wish to operate in. We advise on all of these aspects.
We love to help a start-up succeed!